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A coaching app MVP for an early-stage fitness startup

An iOS and Android app MVP connecting clients with personal coaches for workout plans, check-ins and progress tracking.

A fitness coaching startupWeb & Mobile AppsUI/UX & Prototyping

A person checking a fitness app on their phone
iOS & Android
from a single React Native codebase
More clients per coach
without losing the personal check-in

A fitness coaching startup had built a following by coaching clients manually over messaging apps and spreadsheets, but that approach capped how many clients a coach could realistically take on.

The approach

We designed and built a mobile app MVP around the coach-client relationship itself: assigned workout plans, regular check-ins, and progress photos and metrics in one place, tested with a small group of real coaches before wider rollout.

What shipped

A cross-platform mobile app covering plan assignment, check-ins and progress tracking, letting each coach manage significantly more clients without losing the personal feel.

“Coaches can finally scale past a handful of clients without it feeling impersonal.”
Founder, Fitness coaching startup

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